Not infrequently, sales and marketing divisions experience misconceptions and are considered the same functions and work tasks. Not only from the side of job seekers, sometimes even companies also mix their functions. Although sales and marketing are both part of the company’s strategy to achieve revenue targets, sales and marketing have a completely different focus.
For those of you who have just graduated from college and are still confused about determining the career focus between these two parts, it is appropriate to read this article because I want to discuss some of the differences in sales and marketing both in terms of functions and job descriptions. That way, you can better adjust it to your interests and abilities.
The first sales and marketing difference: definition
Let’s start with the meaning of sales and marketing itself. Sales are part of a company whose activities are selling, ensuring that products that are visible or not, assets, and services are sold at prices that are in line with company planning but are also accepted by consumers. Meanwhile, marketing is an implementation of a strategy that is run by the system. This understanding of marketing makes sellers and buyers meet.
A brief explanation of the difference between sales and marketing in terms of this definition becomes the basis for us to enter the next point. So it’s starting to look right, the difference between sales and marketing?
The work process is not the same
The next sales and marketing differences are seen from the … Read More