Category: General Article

3 Reasons To Hire a Professional IT Company for Your Business

Information technology (IT) is one of the most vital elements needed to run a business. With an IT system, you can research to stay ahead of your competitors, communicate well with your clients and serve your customers efficiently. However, for all these things to happen, your system must be functioning optimally. Instead of taking care of the IT system yourself or hiring in-house staff to do it, the wisest decision is hiring a professional IT management company. Let’s look at four reasons why.

1. It’s a Cost-Effective Solution

Save the costs of hiring in-house staff by hiring high-quality custom IT services Los Angeles from a reputable company. IT management companies typically charge a monthly fee that both small and medium businesses can afford. 

2. You Get 24/7 Support

In-house IT staff may only be available when your business opens. But what will happen if something occurs during weekends or late-night hours? Your business operations may be kept on hold until your staff can resume work. However, by delegating the monitoring and maintenance task to a managed service provider, you gain access to a 24/7 team.

3. You’ll Have Access to New Technologies

The IT industry is always evolving. Newer and better technologies are emerging every day to make work easier for businesses. As a business owner, keeping up with these new developments can be difficult. It can take you and your staff a long time to understand these technologies and implement them. But managed service providers eat and … Read More

Definition of Marketing, Functions and Tasks

Definition of marketing is a series or activity that aims to meet the needs and satisfaction of consumers. This marketing has different ways such as making products, determining product prices, selling products and also how to promote these products. In addition there is a marketing definition that explains that this activity is related to knowing the desires of consumers so that the company develops products, prices, services and promotions so that consumer needs are met.

As a form of activity that aims to meet the needs of consumers, it is closely related to activities in daily life. Because consumers are the initial target of this activity, usually they are faced with many product choices that they will indeed buy. The growing times the more choices of products on the market. But this also does not deviate from the marketing function itself based on the notion of marketing.

Marketing function
The definition function of marketing is very much done because this activity is indeed related to consumers and producers. Both need each other and become things that need attention. For marketing functions can be as an exchange, physical distribution, and also intermediaries. These three marketing functions are very different tasks. For example, in the exchange function, consumers buy goods from good producers to exchange money for goods. While the physical distribution function is the distribution of goods to consumers through various channels. And the intermediary function is the occurrence of intermediaries from producers to consumers through several parties.

Marketing tasks
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What Are the Differences in Sales and Marketing? Come on, Listen Here!

Not infrequently, sales and marketing divisions experience misconceptions and are considered the same functions and work tasks. Not only from the side of job seekers, sometimes even companies also mix their functions. Although sales and marketing are both part of the company’s strategy to achieve revenue targets, sales and marketing have a completely different focus.
For those of you who have just graduated from college and are still confused about determining the career focus between these two parts, it is appropriate to read this article because I want to discuss some of the differences in sales and marketing both in terms of functions and job descriptions. That way, you can better adjust it to your interests and abilities.

The first sales and marketing difference: definition

Let’s start with the meaning of sales and marketing itself. Sales are part of a company whose activities are selling, ensuring that products that are visible or not, assets, and services are sold at prices that are in line with company planning but are also accepted by consumers. Meanwhile, marketing is an implementation of a strategy that is run by the system. This understanding of marketing makes sellers and buyers meet.
A brief explanation of the difference between sales and marketing in terms of this definition becomes the basis for us to enter the next point. So it’s starting to look right, the difference between sales and marketing?

The work process is not the same
The next sales and marketing differences are seen from the
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